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607 articles · Page 5 of 26

How will social media be used differently this election season?

How will social media be used differently this election season?

Some have attributed the success of President Barack Obama's rise to prominence over early favorite Hillary Clinton in 2008 to the adept way his campaign handled social media. He generated the early buzz through social before the mainstream media and television started realizing he would be able to sneak right past his opponents into prominence. The Republicans and John McCain had a miniscule focus on social media by comparison.

Sal McCloskey
The future of automotive marketing: car deals that stalk you on social media

The future of automotive marketing: car deals that stalk you on social media

Social media has conspicuously been the frontier where automotive ad agencies have treaded very carefully. Despite the massive attention given to sites like Facebook, Twitter, and Instagram, only a tiny portion of advertising budgets from manufacturers down to dealers has been allotted to social media. This trend is reversing itself quickly as companies at all levels of the industry are turning towards social as the golden ticket it has always promised to be.

Brian Molidor
Promote your videos by hand

Promote your videos by hand

After watching an amazing video that a client had prepared for their business, I asked how she was going to promote it. She said she already had it set to...

JD Rucker