#AHH... Coke reveals first all-digital marketing effort, aimed at teens
If you haven’t been paying attention to America’s favorite sugary beverage, Coca-Cola has come out with its first all-digital marketing campaign,...
AI
TECHi author
Mike Sherman
Writer
@mike-sherman
Mike Sherman is a Digital Strategist at fishbat, an online marketing firm. He blogs in his free time, mostly about his obsession with sports. He is suing the New York Jets for pain and suffering they have caused him from being a fan for 24 years and for stealing his heart and not returning it. He still can't live without them.
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Track record
Quality & trust dashboard
Scores roll up from Mike Sherman's published work, editorial quality signals, and identity verification. All values 0-100.
Published
2
Articles on TECHi
Total views
0
Across all work
Author ScoreGetting started
31/100
TECHi's composite score — blends output volume, community ratings, fact-check accuracy, identity verification, and profile completeness.
TrustNot measured
—
Reader trust score is shown after enough article-level votes exist. Until then, TECHi does not display a synthetic trust score.
Fact-checkNot measured
—
Fact-check score is shown only when reviewed article-level evidence exists. Empty means unmeasured, not failed.
EngagementNot measured
—
Engagement score appears once analytics-backed interaction data has been attached to this author.
OutputGetting started
12/100
Publishing cadence and volume normalized over time. Rewards consistent output without overweighting prolific drive-bys.
QualityPending review
—
Quality score is displayed after measurable trust or fact-check data exists. Verification alone does not create a quality score.
IdentityNo data yet
—
Identity verification pending. Public author profile review requires identity review and public corroboration.
Profile completenessGetting started
45/100
Filled profile sections: headline, bio, avatar, social links, expertise, location. Higher = better reader context.
✓
Field confirmed
0
Facts that community fact-checkers reviewed and confirmed as accurate. A dash means this signal is not tracked yet.
⚠︎
Accepted corrections
0
Approved corrections tied to this author in TECHi's public corrections log. Zero means no approved public correction is on record.
↻
Revisions shipped
0
Post-publish updates the author submitted and an editor approved. Signals active stewardship of evergreen content.
Author profile
Editorial output from Mike Sherman
Articles
2
Views
0
Score
31
Latest
Pending
Beat map
This author has not built enough category history for a beat map yet.
Archive
Latest analysis
Stocks, crypto, AI, and policy - reporting and commentary on TECHi.
Legacy archive
Pre-pivot work
2 articles from Mike Sherman's earlier era on TECHi (pre-2026 financial-coverage pivot). URLs still resolve and Google can crawl them, but they're not on the current beat.
New apps make your smartphones smarter as you get drunker
If you’re like me, you like to have fun, knock back a few drinks with your friends, and party the night away. Simple, right? Yes, this all may seem very...