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Sal McCloskey — Historical articles

141 publications · Page 1 of 12

How will social media be used differently this election season?

How will social media be used differently this election season?

Some have attributed the success of President Barack Obama's rise to prominence over early favorite Hillary Clinton in 2008 to the adept way his campaign handled social media. He generated the early buzz through social before the mainstream media and television started realizing he would be able to sneak right past his opponents into prominence. The Republicans and John McCain had a miniscule focus on social media by comparison.

Sal McCloskey
Is PPC dying?

Is PPC dying?

In the world of marketing, pay-per-click advertising has been strong for a decade. Those who advertise on the search engines have found tremendous...

Sal McCloskey