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TECHi reporting and analysis covering Twitter. 316 articles, newest first.

There was once a time when being a geek or a nerd wasn't cool until you bought your first Porsche.

There's a minor journalistic debate currently happening surrounding the marketing, particularly how social media played into the Super Bowl ads, that is…

Firing employees can be hard. There are emotions at play and emotions can lead to bad decisions.

Twitter built its empire around brevity. There were others in the microblogging field, most notably Jaiku and Pownce, that offered a longer format than…

In many ways, infographics help to fulfill one of the important promises of the internet in general and social media in particular.

Today IBM announced several new software and cloud-based services to advance the transformation of organizations into social businesses.

Social networks like Twitter and Facebook have a new advocate and he's asking his billions of worldly followers to go forth through social networks to reach…

If you're one of those who almost deleted your Instagram account but did not because you figured you'd give them one last chance to stop leaning towards the…

Never has a internet company had so much information about its users. Facebook knows your friends. They know where you go in real life and online.

The cold war between Facebook and Twitter continued Thursday and nobody was really surprised by it.

With 81% of Americans using smartphones while watching television, it's clear that we've developed a penchant for multi-screen consumption of content.

If there's one word I hate using in marketing, it's "engagement". The term has been so overused and misused since the rise of social media that its meaning…

One of the biggest old-school truths that is obsolete today is the idea that you should follow everyone on Twitter that follows you.

Facebook purists will pan this post. They will say that the best way to post to Facebook is to post whatever you're doing or thinking right now, that…

Americans crave football and appreciate a positive customer service experience. They pay, on average, about $100 a year for sports programming.

Google Authorship has been around for a while. It has helped many bloggers and journalists stand out by having their images appear directly in search results…

It doesn't matter whether you like Justin Bieber or Lady Gaga. The fact that the #1 and #2 most followed accounts on Twitter are about to flip positions is…

More companies are looking at ways that will enable them to go green with their marketing efforts.

There has been a lot of discussion about staying relevant on social media, rightfully so. Too many businesses are trying to "fit in" on Facebook and Google+…

We all knew that astrophysicist Neil deGrass Tyson was an intelligent and witty man of science, an advocate for space and scientific exploration, and a…

A recent study by AdAge , which has been tracking such things since 2009, shows that there are over 180,000 people on Twitter who claim to be social media…

While learning incredible things and meeting equally incredible people at the New Media Expo in Vegas, I ran into Triberr founder Dino Dogan.

One of the biggest problems faced when businesses try to use social media as a marketing tool is that there are simply too many social media sites.

The automation of Twitter for businesses continues to become the norm. As microblogging, interaction, and expression get replaced by RSS feeds, Facebook…