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live pathsNASDAQ · Consumer Cyclical
$274.48
▲ +$2.22(+0.82%)4:00 PM ET - vs previous closeiQuote as of Aug 7, 2026, 4:00 PM EDT
NASDAQ market is closed. Showing the latest available regular-session trade from Aug 7, 2026, 4:00 PM EDT.
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1Y · weekly bars · USD · Live $274.48 · 254 pts
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+16.0%Current price is above the 200-day average.
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+76.2%Forward P/E sits above trailing — consensus expects earnings to fall from here.
The playbook is derived from quote, analyst, financial, news, and trend snapshots. It is a research workflow aid, not a buy or sell recommendation.
As of Aug 7, 2026, 4:00 PM EDT, Amazon.com, Inc. (AMZN) traded at $274.48, a +0.82% move versus the prior close, ranging between $272.75 and $278.31 intraday, and on volume of 33.86M shares. The stock has traded between $196.00 and $287.20 over the past 52 weeks, carries a market capitalization of $2.96T, and trades at 22.08x trailing earnings. Sell-side analysts rate AMZN Buy across 75 ratings and carry an average price target of $324.94 (+18.38% implied versus the last quote). AMZN's record close stands at $287.20, set on Aug 3, 2026.
Buy analyst tone. TECHi maps AMZN to 1 AI leaders and 0 major AI products, making the AI-infrastructure angle visible beside the quote. Fairly valued relative to growth.
Balanced watch. Track record validation (85/100) is the strongest signal; news sentiment (0/100) is the main constraint. Model confidence is 40/100 — some inputs are unavailable, so treat this as a directional research screen rather than a forecast. Long-term secular context is tracked separately: 20 Years +20623.3% total; yesterday +0.8%. Comparable past signals have verified against subsequent prices 15% of the time.
Expected-return math is scaled by beta and realized volatility before confidence is applied.
Short-horizon expected moves are volume-weighted so thin moves get less credit than confirmed tape.
Sector momentum is included beside the broader market regime.
Evergreen business strategy points migrated from /amazon-stock/ for the quote page research layer.
The Amazon pillar argued that AMZN is no longer just a retailer. This quote page now carries the durable parts: AWS, ads, Trainium, logistics scale, and the capex-return debate.
Amazon is a cloud, advertising, logistics, and marketplace platform. The stock thesis increasingly depends on AWS AI demand, advertising margin expansion, retail efficiency, and whether massive infrastructure spending earns attractive returns.
| Enterprise value | $3.10T |
| Price / sales | 3.81 |
| Price / book | 5.35 |
| Operating margin | 12.08% |
| Return on assets | 12.35% |
| EPS (TTM) | $12.43 |
| Beta (5Y) | 1.45 |
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5 answers covering latest price, analyst view, leadership, and sector context.
TECHi articles and Two Takes linked to AMZN. Full feed on the AMZN news page.
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